Social Media 101: For Agricultural Businesses

Join the Gannon University SBDC and the PA SBDC Center of Excellence for a lunch and learn session focused on social media marketing. Kara Riccioni will be presenting on consumer buying trends, the push towards social media marketing, and some best practices to implement as you develop, launch, or increase your social media presence for your ag business. Additionally, hear from Jodi Gauker of Gauker Farms as she discusses what she has learned as she developed an engaged social media following to help promote her product and family farming in SE Pennsylvania.

Jodi Gauker is a Business Development Extension Educator with Penn State Extension. In addition to her role with Penn State, she is the Agriculture Project Director for Chester County Economic Development Council where she directs the AgConnect Industry Partnership, connecting farmers and agribusiness owners with the training, resources, and financing they need to successfully grow their business, and…